Johnsons and MDFI donates 1500 kits to Fabella

JOHNSON’S #ChooseGentle Advocacy with Mercury Drug Foundation

For decades, JOHNSON’S has been and will always be committed to providing only the best and gentlest care for babies and kids. In a move to #ChooseGentle and extend gentleness to mothers and newborn babies in critical need, JOHNSON’S® launched a partnership with Mercury Drug Foundation, Inc. to provide 3,600 maternity kits to mothers and babies in partner hospitals and birthing centers in Luzon, Visayas, and Mindanao.

With the support of everyone who purchased JOHNSON’S® products from Mercury Drug stores nationwide, JOHNSON’S® and Mercury Drug Foundation formally turned over 1,500 maternity kits to Dr. Jose Fabella Memorial Hospital on November 19.

Johnsons SEA Marketing Director Maimai Punzalan

“2019 marks an important milestone for JOHNSON’S® as we’ve re-launched our gentlest range of products for babies and kids. As we celebrate this milestone, we also remember the bigger reason behind our advocacy,” shared JOHNSON’S® Baby South East Asia Marketing Director Maimai Punzalan. “In today’s world where babies and kids are becoming more exposed to harshness, JOHNSON’S® ‘Choose Gentle’ advocacy stems from the need to help build a better, gentler world where every child can thrive.”

With the shared vision of helping improve the lives of Filipino families nationwide, the ‘Choose Gentle’ advocacy marks a milestone in the partnership of JOHNSON’S® and Mercury Drug Foundation, Inc., the corporate social responsibility arm of Mercury Drug Corporation.

“Since Mercury Drug Foundation’s inception in 1983, our organization has been committed to promoting and advancing the health and well-being of Filipino families in the most vulnerable communities. The ‘Choose Gentle’ advocacy upholds this very commitment and we are pleased to work with JOHNSON’S® towards helping build a healthy nation,” said Mercury Drug Foundation, Inc. Executive Director Annie Fuentes.

MDFI Executive Director Annie Fuentes

Dr. Jose Fabella Memorial Hospital is among the six beneficiary hospitals and birthing centers nationwide to receive maternity kits that aim to help newborns and their mothers within the critical first few weeks. The kits contain toiletry items, garments, and the all-new JOHNSON’S CottonTouch™. Clinically proven mild and safe from the first day of life, CottonTouch™ is JOHNSON’S® best hypoallergenic care specially designed for newborn sensitive skin.

Visit to know more about how you can #ChooseGentle.

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  1. Jaycelyn amul says:

    Johnson’s din gmit nmin kay baby..ganda nmn po pag ngpurchased mkkatulong ka sa iba msarap sa feeling na mkpgshre ng blessing sa iba..😊

  2. Queenie Mance says:

    We 💓 JOHNSON’S products hiyang mga anak ko recommendable talaga sa bawat baby ❤️

  3. Pree Ty Sya says:

    Johnsons talaga ang pinagkakatiwalaan ko pagdating sa skincare ng anak ko 😍

  4. Thanks for this blog maam. Yes i #ChooseGentle with Johnson’s for taking care of my baby addy skin.

  5. Nikkie Pepito says:

    Bonga support ko this very helpful po Para mga nanay

    Fb Nikkie BP Rosales
    IG @nikkiepepito
    YT Nikkie Pepito
    Twitter @NikkiePepito


  6. Aiza Gregorio says:

    Nice Advocacy Johnson.. Sana tuloy tuloy lang po para madami pang matulungan na mga bagong panganak.

  7. Sarah Arikashikari says:

    Super trusted na ang JOHNSONS ever since kahit nung bata ko alam ko na to and im still using j & j products sa twin babies ko..and ever since wala akong masabing bad comments sa lahat ng products nila 😊 always #choosegentle

  8. Vhie Pepano says:

    Thanks for this laking tulong sating mga momshiee


    Fb Vhie Vhie
    Ig vhiepepano
    Twitter @PepanoVhie
    Yt Vhie Pepano
    Blog commenter Vhie Pepano


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